Web Service

Platinum Solutions Inc.

Platinum Solutions, a leading global software development and web consultancy firm, has proven to be one of the best. We offer to our clients a wide range of products and services, from complete design and creation to custom scripting, e-commerce solutions and marketing strategies and much more!

Through efficient teamwork and the utilization of our innovative and cutting edge software, we facilitate your efforts to adapt, and use the effects of change to your advantage. Our sole focus is your needs, your vision and assisting you in the creation and marketing of your unique identity in the market place. Our goal is the same as yours, helping you become Leaders in your industry!

Platinum Solutions is the company you can rely on. We offer a full range of services and solutions for your everyday demands, from conception to a full-functional product covering the entire solution lifecycle.

• Full cycle application development and customization
• E-commerce solutions: Business-to-Business and Business-to-Consumer
• Web-site design and development
• Internet marketing and promotion - focused marketing plans that targets the customers you want and need
• Graphic design and animation
• Real-time Web-Database integration
• Development of web interfaces for BackOffice systems
• Maintenance - post-delivery changes in contents and functionality

By using Platinum Solutions resources you bring onboard an exhaustive range of professional expertise in business analysis, web design and coding, e-commerce, and database technologies. Our experience and knowledge in building business-critical applications enables us to implement projects beginning at the initial stage of collection and analysis of business requirements. With the wide experience of our in-house software development team and well established technological and management processes, we are able to provide smooth deployment.

Why US?

By utilizing an offshore development model, we can deliver a quality solution to you with a lower overhead cost, which translates into you saving. In addition, with teams located in the US and Russia, we can take advantage of the overseas time difference and expand the workday creating a virtual "24 hr" project team. the global information data sources as well as to represent your c

There are many factors when you decide about which company to choose for your technology solutions outsourcing provider. Some of them are very crucial like quality, cost effectiveness, reliability, and time commitment. Platinum Solutions has proved itself in all these areas:

Quality: Whatever the situation Platinum Solutions doesn't compromise on quality. You can see it yourself in our past projects. We design and develop the website or application according to the client's needs. We deliver complex solutions in a very user friendly way.

Cost Effectiveness: Platinum Solutions is known for its cost effective solutions. Using an onshore/offshore model, with a majority of the personnel and infrastructure cost based out of Russia, our overall costs are lower than our competitors with only United States based teams. This enables us to provide you the quality solutions in very low costs compared to other parts of the world.

Reliability: We have an impeccable record of 100% client satisfaction. We like to take challenges as part of our work. We deliver the work on time.

Time Commitment: This is very crucial part in our business. We at Platinum Solutions know the value of time and work to meet the deadlines. Some of our clients have described it as our best quality.

Production Oriented: Platinum Solutions continuously delivers solutions that far exceeds client's expectations. We have the capability to meet very tight deadlines. You can depend upon us for all of your everyday technology projects.

Teams & Skills: This is one area we are very proud of. Platinum Solutions thinks it is important to use a team approach to each of its solutions. We employ top programmers, graphic designers, business analysts, project managers, and marketing people. Each team will include key members that specialize in these main areas.

Future Technologies: We keep an eye on future. We use the new technologies that are needed to stay ahead. We incorporate the new technologies that have proven to achieve best results.

Web development for Real Estate

Our real estate web design team have developed several different web site packages to suit your individual requirements.

All of our web sites have unique designs and customized with your personal profile and contact information, professional experience, designations and marketing specialties.

The primary difference between the packages we offer is the number of tools at your disposal to entice prospective clients to contact you, and the level of marketing and promotion your web site receives.

We offer 3 different packages: Silver, Gold and Platinum. Silver and Gold Service packages are charged at set prices, Platinum can be customized to satisfy your wildest dreams! You decide how Flash you want to be.

The marketing of your web site is the most important element in it's design and implementation. Your goal after all is to get visitors and to entice those visitors to contact you. Once you have their names, email addresses and telephone numbers you can start a working relationship, leading towards a closed sale and another happy client.

Fact 1 - Scary Statistics

Did you realize that less than 20% (as of October 2002) of all Realtors® currently have a web site with it's own domain name that can easily be found on the Internet. Of this tiny percentage less than 5% have actually taken the necessary steps to put their site on the radar screens of the majority of general public. There are a large number of agents who have chosen to take a low profile on the Internet, we don't think they really intended this, they just made decisions without having all the necessary facts. For you this is actually good news, your competition is still minimal on the web today. With over 40% of buyers using the Internet to find a home it's comforting to know you have the opportunity to be amongst the 1% of agents they will find.

Fact 2 - Turning Strangers in to "Hot Leads"

traffic will be limited to those who see your personal marketing material. The primary concept of internet marketing is based on the premise of introducing yourself to strangers and turning them into clients. If you can only be found by people with your business card or other forms of personal marketing material you are only reaching a tiny percentage of your prospective clients.

Fact 3 - What are people looking for?

It is difficult to convert a stranger into a "Hot Lead" unless you understand what that visitor is looking for. Here's the bad news - only a tiny percentage are looking for a Realtor! The vast majority (95%) are looking for a new home, some are looking for a Realtor with a good web presence who they can work with to sell their current property, and some of your visitors will be other agents looking to place referrals in different parts of the country. Ultimately your success will depend on satisfying these requirements - We build sites with this important information in mind.

Fact 4 - How to turn a site visitor into a working relationship

Now you know what your web site visitors are looking for it's a lot easier to convince them you have what they need. The number one inquiry you will receive is from people looking to buy a home, this maybe only a few miles from their current location or across the other side of the country, occasionally from a different continent.

All of our web sites allow you to present your own listings. However, the odds are, even for a top listing agent, that the prospect will want additional choices. Our web sites allow visitors to search the majority of homes on the market in your marketing area. We then provide a form that allows prospects to contact you to arrange a showing or request additional information.

A large proportion of home buyer's actually decide that if they are going to work with a Realtor they will ask the Realtor to perform a search for them. We provide a "Home Finder" service that allows the visitor to specify their requirements - It is then delivered to you via email within a few minutes. You now have their contact information and can build a working relationship.

Fact 5 - Importance of being first

When marketing on the internet it is important you achieve a high visibility. It is not critical you are ranked number one on every search engine using every search term, however it is important you are ranked in the top ten and preferably the top 5 on those search terms appropriate to your marketing area.

No one can guarantee you will be number one in all the search engines with all the possible search terms - if they do, don't listen - you would actually need hundreds of different web sites all optimized for different search terms to even come close to achieving this goal.

If your site maintains a top ranking position using search terms appropriate to your area you will get visitors. Our sites achieve that high level of visibility through our promotion services.

Fact 6 - Importance of being different

How do you select a service or product when shopping? If someone presents you with 20 web sites which all look the same the decision is going to be difficult. If you want to create an impression on your visitors and prospects you must show originality. The same 3 pages presented in the same colors with minor changes to the same content information isn't going to sell anyone! It is important you are marketed as an individual. Everything on your web site says something about you, the color, the layout style, the ease of navigation and the content. If you want to sell yourself as another Realtor® who selected a standard web page within a Real Estate "mega-site" you already know where to go. If you want to be different, interesting and promote yourself as an individual who has made the effort to have a web site developed that reflects their personality you should be working with us.

Fact 7 - Importance of being last

We can't guarantee your site will be the first a visitor finds, however we work hard to ensure it is, and even harder to ensure it's the last one they need to visit. Once a prospect finds your site you should have sufficient content to satisfy their requirements. If you achieve this goal they have no incentive to continue searching the net, and you have a new client!

For this reason our starter package, "Silver Service", offers a minimum of 9 pages of content, our "Gold" package offers 13 pages, and "Platinum" sites can often go over 100 pages of important real estate related information. Your Internet prospects will have everything they need at your site, and no incentive to look for another.

Fact 8 - KISS

Keep It Simple - The single biggest mistake Realtors® make when selecting or contributing to the design of a web site is the "Simplicity Factor", they fail to Stay Focused on the target of generating leads.

Prospects will warm to a easy to navigate site that delivers the information they are looking for. They probably got to your site because they were looking for a home to purchase, they are not there to find the weather forecast, the local TV listings, they are not planning to use your Real Estate site as a replacement portal for Yahoo! or as a site on which they can play games. By putting all of this "junk" in the way of their original reason for visiting your site you can only alienate the prospect and most probably cause them to leave.

Real Estate web sites attract people who are looking to move....Keep the site focused on the subject matter and prospects will show their appreciation by contacting you.

How expensive to build your own web site with us and what you get for your money?

Based on text materials and pictures you provide us plus you design preferences we will build a web site for you. Then we reserve a domain name for your web site ($20 for 2 years). Usually the domain name is your company name and it defines the Internet address for the web site, for instance http://www.youcompanyname.com. In case selected domain name is not available over the Internet we will help you to choose and reserve another one. You also get access to your own unique multiple E-mail account based on your domain name like yourname@yourcompanyname.com. We will post your web site to the Internet for you to review it and continue to work with you making changes you require. After that we will keep monitoring your web site for a month to make sure you are happy with it. We will turn over your web site to any web service provider you prefer. If you need us to help choosing the web service provider, we will be happy to find one for you ($10 per month for the web site hosting). If you already have a web service provider, we can design your web site and then post it to your hosting service. Your on-going web site support and maintenance like adding or removing Real Estate listings can be done absolutly free through your web site as part of its functionality.

*** No technical support, unless technical problems from the site. All future changes and modifications have to be paid.

**Minimal Technical support will be provided such as page content change and etc. All web site functionality modifications have to be paid.

What are reciprocal links?

They are links to your Web site that are provided in return to placing a "reciprocal" link to the partnering site. Sometimes referred to as "link exchange" and "link swapping" they are part of a trend on the Internet to help influence a Web sites ranking in the popular free search engines. This trend is sometimes referred to as increasing "Link Popularity" and is just part of an overall strategy to help you increase the flow of traffic to your Web site.

Why are reciprocal links important?

Search engines such as Google, Yahoo, AltaVista, MSN, HotBot, Lycos, AOL Search and others utilize the linking relationships between Web sites to determine the ranking of your site. In an attempt to make ranking web sites more democratic, search engine companies have moved to analyzing how different sites link to each other. They also consider what each of those sites is about and what they say in the links to your site about you.

Why should I link to other sites?

It can increase your success on the Web. It is important to only link with those sites that can provide the best benefit to your sites ranking.

What is the difference between link popularity and link reputation?

"Link Popularity" is defined as the number of other sites that link to your site. "Link Reputation" is the contextual relationships of links between sites. More specifically, the link reputation of your site can be based upon the following: 1.) Links that come to your site 2.) Links that go out from your site. 3.) The text of those links. 4.) Links to your site from a popular directory such as the Open Directory or Yahoo. 5.) Links from different network addresses

Why is link reputation important?

It is the current trend and part of the future of search engine technology. It provides the greatest weight in determining the rank and therefore success of your Web site.